Gateway Mortgage Group

Our smart technology will help you improve your ads over time to get more of the results that matter to your business.

 

• Ad Copy: In PPC advertising, ad copy is the headline, text and URL implemented in the actual online ad. It is used to persuade users to click through to a website.
• Click: The action someone takes in following your PPC ad to your website.
• Click through Rate (CTR): The percentage of times users click your PPC ad after seeing it.
• Conversion Rate: The percentage of times your Web visitors turn into buyers, subscribers, customers, etc.
• Geographical Targeting: Displaying your PPC ad only to users within a certain geographical location range.
• Impressions: The number of times your PPC ad is displayed on search results pages.
• Keyword: A word or phrase that a Web user types into a search engine and that you set your PPC ad to display on.
• Landing Page: The webpage that a Web visitor lands on when clicking through your PPC ad.

 

 

Facebook Management
– Lead Magnet
– Objective Targeting
– Quality Interest
– Funnel followup
– Campaign creation
– Ad copy
– Segmentation
– A/B Test

PPC Management – Google Ads
- Keyword Optimization
– Daily Bid Adjustments
– Ad Copy Creation
– Audience Targeting
– Geo Target Optimization
– Reduce wasted ad spend
– Conversion Optimization
– Campaign Strategy Management
– Increase conversions with phone calls, contact form submissions, live chats
– Remarketing Campaigns
– Recover PPC Google Search visitors
– Turn Website Visitors into Quality Leads
– Segment Audiences based on website visitors 7 days / 14 days / 30 days
– Assist/Create New Campaigns or Edits
– A/B Testing
– Lead Generation Automation



Website Coding

– HTML Changes

– CSS Changes

– Improve Visitors Experience

– Conversion optimization with call to actions

– Get visitors to convert more estimates

– Improve Mobile and Desktop Experience

– Internal Link Structuring & Optimization

– HTML Code Cleanup & Optimization

– Content Optimization

– Link Building



Email Marketing

– Website Popup form

– Browser Abanded Emails

– Reduce page exits with close popups

– Flow campaigns

– Capture new subscribers

– Increase direct traffic

– Daily Emails

– Get returning visitors from PPC campaigns

The advertising costs are billed directly by Google & Facebook and we do not provide the official invoices from those platforms. This is a month to month contract.  We are only charging you for the monthly management service. All of the information you provide Geo Tie LLC is fully confidential.

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